Recently a few of the creative minds behind the ClifBar Cold Shot Challenge 2.0 sat down with Tyler Bruer and Ben Pomeroy of Swell Season Radio. JR Jensen, Etan Blatt, and Michael Silverstein went on the show to chat about the history of Cold Shot Challenge, some of this winters more memorable moments, and where we envision the contest going in future years. Swell Season Radio airs live every Tuesday night at 8 pm. Lots of laughs were shared and the interview is definitely worth a listen!